Get Cited by ChatGPT, Gemini & AI Overviews
We engineer the content structure, schema, and entity signals that decide who makes it into the answer, so you're the brand AI models quote instead of a competitor.
Generative & Answer Engine Optimization
Search Isn’t Just Google Anymore. It’s Every AI Your Customers Ask.
Trusted by Industry Leaders
Real Growth Starts With Being the Answer
Scale Smarter by Becoming the Source AI Engines Recommend
Win the Answer, Not Just the Ranking
Ranking #1 stopped being the finish line the moment the answer started appearing above your link. We build answer-first content that language models can lift and cite, so you own the response at the top of the page.
Turn AI Visibility Into Customers
Getting mentioned by an AI engine is easy to celebrate and hard to bank. We tie citations and answer placements back to referral traffic, branded search lift, and conversions, so you know what your AI visibility is worth.
GEO & AEO Services
Everything That Decides Whether AI Names Your Brand
Our Approach
A Clear Path to Becoming the Answer AI Engines Trust
Our step-by-step approach to GEO and AEO ensures every piece of content works toward one goal: being the source AI recommends.
- 01
Audit Your AI Visibility
We crawl your site the way an AI system reads it and inspect every layer that decides whether you can be cited: whether crawlers can reach you, whether your schema and content survive without JavaScript, whether your structure and entity signals give a model something clean to pull. You get a precise map of what's legible to AI and what isn't.
- 02
Define Clear GEO & AEO Goals
Not every AI answer is worth chasing. We map the prompts to your business, separating the high-intent questions that lead to revenue from the ones that only inflate a visibility score, and decide where being cited is worth the effort.
- 03
Sequence the Work by Impact
We turn the gap list and the target list into a strategic roadmap: what gets fixed first, why it's first, and what each fix is expected to move. Schema and content that unlock the most valuable answers go to the top, so you see traction early instead of waiting for a six-month build to finish.
- 04
Implement, Optimize, and Grow
We ship the work and track how the models respond: new citations, answer placements, and the referral traffic and branded search that follow. As the engines change and your wins accumulate, we feed what's working back into the roadmap, so visibility builds on itself.
Proven Strategies. Measurable Results. Real Revenue Growth.
See How Human Helps Brands Get Found by People and AI Alike
Softies
Human helped Softies transform into a high-performance ecommerce brand. Alongside email automation and campaign support, we built a search-optimized content engine that balanced technical SEO with helpful, brand-aligned articles to drive long-term growth.
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- Increase in Revenue
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- Increase in Website Traffic
- Ecommerce
Text-Em-All
Originally known for voice calls, Text-Em-All faced an uphill battle breaking into the SMS space. Through targeted SEO content and CRO updates, Human drove major lifts in traffic, engagement, and signups.
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- increase in organic sign-ups
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- increase in organic account revenue
Thompson Tee
Human boosted Thompson Tee’s growth by combining technical SEO fixes and targeted keyword strategy to improve site performance and capture new traffic. We also developed a content roadmap that supported SEO goals and strengthened email nurture campaigns, driving value across all channels.
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- Increased AOV YOY
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- Increase Revenue
Holistic Marketing Tailored to Your Business
GEO & AEO That Works in Sync With Every Marketing Channel
Being the answer AI engines choose is just one piece of a profitable marketing system. We align generative and answer engine optimization with your SEO, email, paid media, and website strategy to maximize every opportunity for scalable ROI.
Holistic Marketing Strategy
Human doesn’t stop at rankings – but thinks through how to get the most value for our brand. Thanks to the SEO and thought leadership strategy that Human fully drives for us, we’ve grown our organic customer base by 760.6% and been approached for acquisitions, partnerships and more.
- Billy Thompson
- CEO & Co-Founder, Thompson Tee
The Human Experience
Growth Is Easier With a Marketing Team That Feels Like Your Own
Frequently Asked Questions About Our GEO & AEO Services
How do you measure success with GEO and AEO?
We track how often AI engines cite you, the answers you win, and the referral traffic those citations drive, then tie it to branded search lift and conversions. Citations are the leading indicator; revenue is the one that counts, so we report both.
What tools do you use for GEO and AEO?
We use traditional SEO platforms like Semrush, Google Search Console, and Screaming Frog alongside emerging AI-visibility and prompt-testing tools, schema validators, and manual auditing across ChatGPT, Gemini, Perplexity, and Google AI Overviews.
What’s the difference between GEO, AEO, and traditional SEO?
Traditional SEO optimizes for ranking in search results pages. Answer Engine Optimization (AEO) optimizes for direct answer placements like featured snippets and voice search. Generative Engine Optimization (GEO) goes further, structuring your content and authority signals so AI tools like ChatGPT and Google AI Overviews cite your brand directly in generated answers. We build strategies that cover all three, since they increasingly overlap.
What is generative engine optimization, and why does it matter now?
Generative engine optimization is the practice of structuring your content, data, and online authority so AI-powered platforms surface your brand in their generated answers. As more customers start their research with ChatGPT, Gemini, or an AI Overview instead of a traditional search engine, brands that aren’t optimized for these engines risk becoming invisible, even if they still rank well in classic search results.
How long does it take to see results from GEO and AEO?
Because AI engines index and re-crawl content differently than traditional search, some improvements, like schema updates and answer-first content, can influence citations within weeks. Building durable authority and consistent AI recommendations is a longer-term effort, with most brands seeing meaningful traction within 3 to 6 months.
Can GEO and AEO help my local business get found by AI assistants?
Yes, we can optimize your Google Business Profile, local citations, and structured local data so AI assistants and AI-powered local search can confidently recommend you for near-me, voice, and conversational queries. This is especially valuable for businesses competing for AI-driven local discovery.
Your Visibility Won’t Wait. Let’s Build a GEO & AEO Strategy That Gets You Cited
AI engines are already answering your customers’ questions. The only question is whether your brand is the one they mention.
Book a free consultation with our team to learn how our GEO and AEO services can help you earn AI citations, win answer placements, and turn visibility into real revenue.